Event

At BDNY 2024, a Dose of Magical Maximalism Ruled

The hospitality show offered a range of transportive designs that stirred the imagination
At the Wayfair Professional booth at BDNY 2024 energetic design was on display.
At the Wayfair Professional booth at BDNY 2024, energetic design was on display.Photo: Courtesy of Wayfair Professional

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As we cast our sights on 2025, the conversation in the design industry has naturally turned toward trends—what will we see taking off stylistically in the year to come? At the Boutique Design New York (BDNY) fair at New York’s Javits Center this week, professionals exchanged notes about what aesthetics, products, and materials will be trending in the coming year, as leading brands presented a sneak peek at where hospitality design is headed.

Wayfair Professional gave a preview of their forthcoming 2025 trend predictions, and their booth was an expression of one of their anticipated styles, which they coined Joyful Expression. Adorned with abstract murals, punchy prints, vibrant upholstery, and metallic accents, the space gave an indication that designers may be ready to move on from the abundance of neutrals that so often can dominate hospitality. In a panel discussion at the booth, Wayfair Professional design managers Lindsey Zborowski and Erin Dalton-Cooney forecasted that this pizzazz-filled aesthetic was likely to be a big hit at rental properties and boutique hotels.

Wayfair Professional’s Joyful Expression trend, embodied

Photo: Courtesy of Wayfair Professional

Other trends they expect to see take off in the coming year include Moody Sophistication, New Wave Futurism, Restorative Realms, and Classics Revisited—styles that speak to our collective pull toward romantic and transportive spaces, as well as the ongoing obsession with wellness. Several of these trends could be spotted across the show floor at BDNY.

For instance, at Arte, the brand unveiled the US debut of the Moooi Green House wall coverings collection, which included Cocinella Bella, depicting a dynamic floral scene, and Greenhouse Gathering, meant to recreate the effect of decorative molding. These evocative designs seem to transfer viewers to an alternate reality—which may be one of the best parts of staying at a hotel.

The Cocinella Bella wall covering from Moooi’s Green House collection for Arte

Photo: Danny Migalski/Courtesy of Arte

At Momentum Textiles & Wallcoverings, artist and fashion designer Rebecca Moses unveiled a line featuring a range of digital manipulations of her eye-catching illustrations. With Deco elements, images of female empowerment, watercolor-like abstractions, and gilded detailing, the prints are bound to inject interiors with an enthralling energy. The brand’s booth concept at BDNY, called Hotel des Artistes, captured Moses’s vision of a creative escape defined by exploration and inspiration—sign us up.

Prints from Rebecca Moses’s collection for Momentum

Photo: Courtesy of Momentum Textiles & Wallcoverings

The journey to other realms continued with the launch of Yabu Pushelberg’s first tableware collection for Noritake—a 19-piece array inspired by celestial themes. Named after the Japanese word for starlight, the Hoshikage line was created with an advanced manufacturing technique called yohen that maintains luminous details and textures. The designs capture a little bit of the magic that comes from looking up at the night sky and getting lost in another world, if only for a moment.

Yabu Pushelberg’s Hoshikage dinnerware line

Photo: Courtesy of Noritake

The reigning feeling from these showcases seemed to be that imaginative maximalism is on its way in. And yet, throughout the show floor, a dose of more muted “quiet luxury” held strong. Interior designer and AD PRO Directory member Lauren Rottet displayed some of her custom furnishings at the Maya Romanoff booth, such as the Artis chair, a swivel seat upholstered in soft mohair, which was displayed alongside luxe wall coverings like the tweed-jacket-inspired Coco Chenille. Elsewhere, refined outdoor pieces from Tribù, nature-inspired patterns from Kravet Contract, and durable classics from Brown Jordan contributed to the feeling that elegant classics aren’t going anywhere. As we gear up for 2025, a little bit of a fantasy, layered on top of the luxe comforts people crave, may be the modus operandi.

Lauren Rottet’s Artis chair

Photo: Courtesy of Rottet Collection