Our Favorite Early Black Friday Bedding Deals for Cozy Winter Zzz’s

The countdown is on to the year’s biggest holiday shopping weekend, and we rounded up the best early Black Friday bedding deals from brands we love. These discounts are shaping up to be as good as last year (think: up to 50% off sitewide), so now is the perfect time to stock up on essentials like sheets and pillows or splurge on a down comforter and duvet that can upgrade your primary bedroom.

As Black Friday gets closer, we’ll keep you updated on the most current deals to ensure you get the biggest savings and lowest prices. And for brands that haven’t yet released Black Friday bedding deals, we’ll share last year’s discounts so you can plan ahead on how much you can save this year.

In the market for a new mattress? We also have the scoop on the best early Black Friday mattress deals.

Our Top Picks for the Best Black Friday Bedding Deals

• Luxome: Up to 50% off Black Friday sale bedding items
• Brooklinen: Save 25% sitewide and get up to 50% bedding bundles
• Coop Sleep Goods: Up to 50% off sitewide
• Saatva: Spend-more-save-more deal; save $200 when you spend $900 (up to $600 in savings)
• Helix: Save 25% sitewide with code BF25
• Brooklyn Bedding: Save 30% sitewide with code BFRIDAY30
• Nolah: Save 35% sitewide
• Tempur-Pedic: BOGO pillow and sheet bundles
• Quince: Last year’s Black Friday sale was 20 to 30% off select items (we expect it to be similar this year)
• Ettitude: Up to 40% off sitewide
• Cozy Earth: Up to 35% off sitewide
• Layla: BOGO 50% off the Layla Kapok pillow and up to $70 off sheets

Luxome's Black Friday sale is finally live, and it's bigger and better than we expected: Up to 50% off select bedding items. We look forward to Luxome’s Black Friday sale every year because it’s our only chance to score ultra cozy throws, comforters, bathrobes, and the Luxome Layr pillow for a fraction of the original price. Our team raved about the luxurious feel of the pillow's bamboo viscose cover and the broad appeal of the customizable memory foam pillow core. Add or remove fill to make the pillow height and density just right for your sleep style. We also love the velvety cover of the Luxome weighted blanket in Minky Navy and Gray Dot.

Brooklinen’s Black Friday bedding sale is now live, and it's all we dreamed it would be: Everything on the site is 25% off, and you can take up to 50% off the price of the most popular bedding bundles.

AD senior design editor Madeleine Luckel tried the Brooklinen Linen Core Sheet Set. “When I got these, I thought white linen sheets year-round might be a slightly bold move, since I don’t live my life on a Greek island, but the nature of the fiber is versatile and temperature regulating,” she said. She called out the “long side/short side” labeling on the fitted sheet, super-soft material, and temperature-regulating design as her favorite features. Right now, this set is 25% off, and comes with a fitted sheet, flat sheet, four pillow cases, and a duvet cover available in 12 colors.

Coop Sleep Goods makes one of the coziest pillows we’ve ever laid our heads on: the EdenCool adjustable pillow. AD contributor Rachael Harris slept on this pillow for a year and likened it to sleeping on a fluffy marshmallow. “The fill is a mix of silky fibers and foam chunks, which makes it very foldable and squishable. I removed some of the fill to make it the right height for my shoulders as a side sleeper,” Harris said. “I only gave it up because I wanted to try the Tempur-Neck pillow for side sleeping.” The EdenCool and everything else from Coop Sleep Goods is up to 50% off online now.

Any time we can nab Saatva sleep accessories at a discounted price, we hustle to it. Why? Saatva is known online for luxury in both its sleep products and customer treatment (Saatva mattresses come with complimentary white glove delivery and old mattress removal).

We’ve tried a ton of Saatva’s bedding products, but the one we want to buy again and again is the organic percale sheet set. Here’s what AD commerce director Rachel Fletcher said about this set: “Of all the sheets I’ve tried, these cotton percale sheets feel the most like expensive hotel sheets that I’ve come across…they’re Fair Trade and GOTS Certified, which are things I believe in paying more for across the board.”

While you won’t qualify for Saatva’s spend-more-save-more early Black Friday deal with just this sheet set in your cart, you will if you add a few other goodies like the sweater knit blanket and all-year down alternative comforter.

Helix’s Black Friday bedding sale is already live, meaning 25% off everything, including the GlacioTex cooling memory foam pillow. But memory foam can’t be cooling, right? Wrong—we’ve used this pillow, and can confirm that the copper-infused memory foam core and cool-to-the-touch cover do the trick for hot sleepers. Want free pillows? Buy any Helix Core Collection mattress and get two pillows at no charge. And if you want even more freebies, including a free mattress protector and white sheet set, buy any Helix Luxe or Elite mattress. (We recommend the Helix Midnight Luxe for its crowd-pleasing medium-firmness and cozy pillow top.)

Brooklyn Bedding is offering 30% off sitewide for Black Friday with code BFRIDAY30 at checkout. While we love Brooklyn Bedding’s mattresses, we’ve recently discovered its super comfy bedding line, including the Bearaby-dupe chunky knit weighted blanket—now $139 instead of $199 for a Bearaby brand knit weighted blanket.

We also recommend the deep-pocket bamboo cotton sheets. AD contributor Terri Williams tried these as a sustainable bedding option and said, “Bamboo cotton is so soft, and it’s also moisture-wicking, so I stay cool throughout the night. The sheets also stay in place, so I never have to worry about them sliding up the sides of the mattress. Even after weekly washings, the sheets have retained their color and crispness, and look as good as they did on day one.” This set comes with a fitted sheet, flat sheet, and two pillow cases, and is available in three neutral colors (white, khaki, and silver).

Nolah is another brand with a Bearby-dupe chunky knit weighted blanket that we can’t look at without picturing lit candles, a soft couch, and snow falling outside. This must-have blanket is currently 35% off (now $129)—along with everything else on Nolah’s site—including mattress toppers, sheet sets, pillows, and mattress protectors, plus a waterproof mattress protector for kids.

Want free pillows? Buy a Nolah mattress at 35% off and get two pillows free with your purchase. We recommend the Nolah Evolution mattress, which AD commerce editor Audrey Lee calls “a treat” to sleep on after a long day. “Prior to testing the Evo15, I had slept on both a too-firm mattress and a too-soft all-foam mattress that just didn’t do any favors for my back. As someone who's suffered chronic joint and back pain, I found this design’s contouring quality was top-tier for pressure relief, but I still had ample support thanks to the coils,” she said.

Tempur-Pedic isn’t just a renowned memory foam mattress brand—they also offer ergonomic pillows and luxury-level bedding items. Right now it's giving you significant savings with BOGO deals on pillow and bedding bundles for Black Friday.

AD contributor and side sleeper Rachael Harris has been sleeping on the Tempur-Neck pillow for two years. “The shape and firmness take a week or so to adjust to, but now I get shoulder pain if I sleep without it,” she said. “The pillow is really structured, but the foam is soft, so my head and neck are supported without feeling like I’m sleeping on a brick.”

Quince is an AD-favorite for home essentials and clothing staples, which is why we’re keeping a hawk-eye on the brand’s Black Friday sales. This year’s deals aren’t live yet, but we’re expecting them to be as good or better than last year’s, which slashed prices on select items by 20% to 30%.

We’re especially excited about Quince’s linen bedding line. AD contributor Erika Owen tried the European linen sheet set in sage (it’s offered in 29 colorways), which she said “is deliciously subtle and seems to match with everything.” Her overall takeaway after sleeping on these sheets? “They always seem to be cool, which is a feat in our apartment, where the temperature varies wildly. I loved the lived-in, wrinkled look they pick up after a sleep or two. The sheets also feel like they’ll hold up for years to come.”

We love Ettitude for its ethical, environmentally friendly cotton-alternative products, and the brand has already dropped one of the biggest Black Friday bedding discounts we’ve seen this year: up to 40% off across the entire site. We’re seeing particularly big price slashes on select sheet sets, comforters, duvet covers, and towels.

The Signature sateen duvet cover is one we’ve tried, and we're excited to see that it’s 30% off. Former AD associate editor Sophia Herring tested the cover at home. Here’s what she said: “I’ve heard many fellow bedding enthusiasts sing bamboo’s praises. After one sleep, I’m fully on the bandwagon. It’s unbelievably soft, the equivalent of 1,000 thread count in feel. And because it doesn’t overheat and its hypoallergenic properties, my skin is loving it.” Plus, this duvet is offered in 13 colors, so it’s sure to match your bedroom palette.

Cozy Earth offers more than chic loungewear and some of our favorite bath towels—it also sells a bedding collection that’s fit for everything from wedding registries to dorm rooms. AD associate commerce editor Megan Wahn tried the bamboo sheet set and said it’s “ultra quality and luxurious fabric that feels like a dream to slip into at night.” She added, “I honestly thought these sheets were silk when I first laid on them, that’s how smooth and buttery soft they feel. With some sheets, it’s hard to feel a noticeable difference in material quality but that’s not the case with the bamboo sheets. You can feel yourself getting your money’s worth.” The Cozy Earth bamboo sheet set is available in 15 colors and patterns, and select colors are now 30% off.

While Layla is best known for its flippable memory foam mattress, the brand also offers a small but comfy collection of bedding items that are heavily discounted for Black Friday. The Layla Kapok pillow is BOGO 50% off, and they are also currently running a Black Friday deal that nets you two free Layla pillows with the purchase of any mattress.

Want to complete your bed setup? The down alternative comforter is currently $50 off, and the bamboo sheet set is $70 off and worth a look, according to AD contributor Ebonee Johnson. “This was my first time trying bamboo sheets, so I was surprised by how soft and luxurious they felt,” she said. “Not only do they feel like a silky, high-quality cotton sheet, but after several very comfortable nights, I can confirm that they’re extremely breathable and cooling. These are my new favorite sheets, and I’d recommend them to anyone looking to keep cool at night. I’ve used these sheets for several months now, and they remain just as silky-soft as when I first received them.”